Gallup New Deal Art

The Gallup New Deal Art Virtual Museum is launching on March 29, 2025!

Celebrate the “grand opening” of the Gallup New Deal Art Virtual Museum on March 29, 2025 with a full day of collection tours, artist and scholar talks, and hands-on activities in downtown Gallup, NM.

EVENTS:

“Drop-in” Happenings (10am – 5pm): 

  • Gallup New Deal Art Raffle – Enter to win a set of ceramic tiles designed after the historic McKinley County Courthouse’s New Deal tilework.
    • Enter at ART123 Gallery.
    • Raffle winners will be announced at the concert at the El Morro Theatre at 7pm.
  • New Deal Art Self-Guided Viewing: See Gallup and McKinley County’s New Deal art at the following locations and scan QR code labels with your smartphone to learn more using the Gallup New Deal Art Virtual Museum website:
    • Octavia Fellin Public Library (115 West Hill Avenue)
    • McKinley County Courthouse (207 West Hill Avenue)
      • See New Deal furniture temporarily displayed in the Rotunda
      • See New Deal paintings and a 2,000-square foot mural on the 2nd floor of the historic building
      • See original tilework, wall paintings, and tinwork light fixtures on the 1st floor of the historic building

Pro-tip: pick up Gallup New Deal Art Family Bingo cards from ART123 Gallery and compete to complete a bingo-style scavenger hunt during your self-guided journey.

  • Do-it-Yourself Exhibit Lab: Hop on a computer at the Octavia Fellin Public Library to share your Gallup New Deal Art ideas, insights and inquiries by hanging your own virtual gallery wall of works from the collection.
  • Hands-on Paper Craft (11am – 3pm): Head to the McKinley County Courthouse Rotunda to esign and create a paper card inspired by New Deal Nuevomexicano furniture and the work of local artist, Virginia Primozic.

ART123 Gallery is your Gallup New Deal Art headquarters!

Stop by for:

    • Raffle entry
    • Water
    • Event schedule and map
    • Gallup New Deal Art Family Bingo Cards
    • Visitor sign-in book
    • Event questions
    • 11th Annual Youth Art Show

Scheduled Happenings: 

Gallup New Deal Art Tea Party

  • Time: 9am – 10am
  • Location: McKinley County Courthouse – Extension Building Training Room
  • Description: Gallup’s New Deal art center opened on February 26, 1939 with a tea attended by 100 people. Just over 86 years later, we’re celebrating the opening of the Gallup New Deal Art Virtual Museum and kicking off a day of tours, talks, and activities with a 2025 Gallup-style tea party. Join us for flavored iced teas by Tea Boss and locally made baked goods.

Collection Highlights Tour

  • Time: 10:00am – 11:00am
  • Location: Meet in front of historic McKinley County Courthouse
  • Description: Gallup New Deal Art Project Director Rose Eason shares what makes the collection so special and important, from mythological architecture to an epic mural to era-defining Hispano and Native arts.

Real Eyes – Realize – Real Lies

  • Time: 11:30am
  • Location: Historic McKinley County Courthouse – 2nd Floor Courtroom
  • Description: Laguna educator, historian, artist, and community leader Teri Fraizer unpacks Lloyd Moylan’s monumental historical southwest history mural from a Pueblo perspective.

Issues of Native Representation in the New Deal

  • Time: 1pm – 2pm
  • Location: Octavia Fellin Public Library – Meeting Room
  • More information TBA!

Collection Highlights Tour

  • Time: 2:30 – 3:30pm
  • Location: Meet in front of historic McKinley County Courthouse
  • Description: Gallup New Deal Art Project Director Rose Eason shares what makes the collection so special and important, from mythological architecture to an epic mural to era-defining Hispano and Native arts.

Artist + Researcher Talk: Luis Tapia + Carmella Padilla

  • Time: 4 – 5pm
  • Location: McKinley County Courthouse – Rotunda
  • More information TBA!
Sounds in Place: Music of Diné History, People and Land 
 
  • Time: 7 – 8pm
  • Location: El Morro Theatre
  • Description: Diné trumpeter Delbert Anderson, joined by pianist Robert Muller, performs Anderson’s The Long Walk composition, original land-healing songs, and the music of Jacob C. Morgan, a Diné leader, educator, instrumentalist and band director. 
     

 


  • about
  • Content Team
  • PRODuction team
  • project logo
  • Tours
  • Virtual Programs
  • PRESS

Currently, Gallup’s collection of New Deal architecture, Spanish Colonial-style tinwork, oak furniture, murals, prints, western American paintings, and Native art (156 objects in total) is housed in six different locations which are not all publicly accessible. Through a multi-faceted, interpretive, and highly interactive website, gallupARTS hopes to restore the legacy of the New Deal, unifying the collection, making it widely available as an unparalleled artistic and historical resource, and using it to promote community building.

In 2018, gallupARTS received a $30,000 Digital Projects for the Public “Discovery” grant from the National Endowment for the Humanities (NEH) to plan the Gallup New Deal Art Virtual Museum. 

In 2020, it received a $100K Digital Projects for the Public “Prototyping” grant to continue developing the Gallup New Deal Art Virtual Museum by building and evaluating a prototype.

In 2023, gallupARTS is proud to announce it has received  a $400K Digital Projects for the Public “Production” grant to build, launch, and distribute the Gallup New Deal Art Virtual Museum.  

The forth-coming Gallup New Deal Art Virtual Museum will contain both scholarly information as well as creative content, being designed by experts in collaboration with Gallup’s artists and community members.

gallupARTS Executive Director Rose Eason is the Project Director. 

INTERPRETIVE SPECIALISTS

  • Dr. Molly Medakovich, Ph. D. – Teaching Specialist for the Denver Art Museum, Affiliate Faculty at the University of Denver School of Art and Art History, and Adjunct Faculty at the University of Colorado-Colorado Springs
  • Robin Gavin – Curator Emerita of the Nuevo Mexicano Heritage Arts Museum (formerly the Museum of Spanish Colonial Art) and former curator of the Museum of International Folk Art
  • Micaela Seidel, M.F.A & M.A. – Community arts educator, curator, writer and editor
  • Madalena Salazar, M.A. – Freelance art historian, museum educator and grants administrator
  • Rose Eason, Ed.M. – Arts and museum educator 

EXPERT PEER REVIEW PANEL

  • Ms. Allison Johnson, M.A. Candidate in Community and Regional Planning at the University of New Mexico and LOOM Gallery Co-Chair
  • Dr. Kency Cornejo, Ph.D. – Assistant Professor of Modern/Contemporary Latin American Art History at UNM
  • Winoka Yepa, M.A. – Institute of American Indian Arts Museum of Contemporary Native Art
  • Kevin Brown, M.A. – Program Specialist for the Indigenous Nations Library Program at UNM

GENERAL ADVISERS

  • Ms. Carol Sarath, M.L.S – Secretary of the gallupARTS Board of Directors and freelance researcher and writer
  • Ms. Kathy Flynn, M.S. – Self-titled “New Deal Lead Detective” for New Mexico
  • Ms. Carolyn Milligan, M.F.A. – This grant builds on the decade of work Ms. Milligan did to archive Gallup’s WPA collection and conserve and curate the County’s portion of the collection.
  • Dr. Andrew Connors, Ph.D – Director of the Albuquerque Museum of Art and History

WEB DEVELOPERS 

  • Percent Invisible
    • Kevin Wolf, Web Developer
    • Kyle Gulau, Web Developer
  • Media Tonic 
    • Danielle Reilly Weed, Web Project Manager
  • Grey Dot
    • Brett Johnson, Web Developer

DIGITAL MEDIA ADVISERS

  • Tammi Moe, M.I.L.S. –  Director, Octavia Fellin Public Library

  • Suzanne Hammons – President of the gallupARTS Board of Directors and freelance web designer

The Gallup New Deal Art logo indicates the project’s goal to promote the historical value of Gallup’s New Deal art collection at the same time as advancing its contemporary significance. The image is an abstract take on the classic thunderbird, referencing the National Recovery Administration’s bald eagle logo and putting a Southwestern, modern spin on it.

Want to tour Gallup’s expansive and impressive collection of New Deal art? gallupARTS offers customized Gallup New Deal Art Tours on a by-appointment basis. Please call 505-488-2136 or e-mail executivedirector@galluparts.org to discuss.

Check out virtual tours and talks produced in conjunction with the Gallup New deal Art project.
(Click thumbnail images to view.) 

If These Walls Could Talk: 
The Past, Present and Future of Lloyd Moylan‘s Southwestern History Mural
 
Take a “slow look” at a 2,000-square-foot mural painted for the WPA McKinley County Courthouse by artist Lloyd Moylan in 1939 and consider questions of authorship, representation and public art.
 
 
Then check out the New Mexico Tourism Department’s 360-degree image of the mural here: https://tourmkr.com/F16hiMTrOl/34423866p&227.39h&76.19t
 
 
J.R. Willis: Postcard Artist and Entrepreneur
 
Librarian and local historian Joe Sabatini chronicles the life and career of J.R. Willis, a compelling and problematic artist who helped establish Gallup’s art market in the early 20th century and who helped perpetuate and shape stereotypical perceptions of the Southwest through his work before, during and after the New Deal. 
 
 
 
 
Western Art in the New Deal Art Collection: What, Who and How
 
Learn about artworks in the Gallup New Deal Art collection, consider what (and whose) stories they tell about the past and present, and go behind the scenes of an online exhibition with art historian and museum educator Molly Medakovich.
 
Sample Gallup's New Deal Art collection:

The Gallup New Deal Art Project has been made possible iby
funding from the National Endowment for the Humanities.
Any views, findings, conclusions, or recommendations expressed in this project do not necessarily represent those of the National Endowment for the Humanities.

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